Cacao and Cardamom was created from the vision and passion of Annie Rupani, a young entrepreneur and chocolate connoisseur residing in Houston, Texas. The Chocolate boutique was born with the distinctive vision to allow people a way to indulge in the various types of cacao and chocolate from around the world.

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MARKETING

Goal: The goal was to build a trendy and dynamic e-commerce store allowing those outside of Houston to have access to the chocolates while also advertising the brick and mortar.
Strategy: We are doing this through organically optimizing the website through SEO and using a pay-per-click model and Facebook marketing strategy to target a wide demographic of people as well as expose the unique, handmade confections.
Results: Our strong and effective online marketing campaign is aimed chocolate lovers both in Houston and around the U.S. Stay tuned for more information on their online success!

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CREATIVE

With a beautiful shop, creative and colorful chocolates, the website is not only functional, but delicious! Shoppers are able to learn about all the flavors that go into these products. Annie also provides informative facts about Cacao and health, as well as fun events that happen every month you can sign up for through the site. Learn a little about the history of the shop, take a virtual tour, or browse the menu. Have questions? Her FAQs will probably cover it. Take a look at all the truffles, packaging, and collections Cacao & Cardamom has to offer on this beautiful, one-of-a-kind chocolate website.

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PROGRAMMING

We built a custom online Magento store that simplified the process of buying their chocolates. A few critical points included allowing customers to set specific delivery dates, specify custom messages for the gift card, and allowing customers to order in-store pick up.